ACCOUNT EXECUTIVE
The TASC Group is growing quickly and we’re looking for an account executive that thrives on organization and collaboration. The Account Executive (AE) plays a lead role in client accounts managing day-to-day client activities, projects and teams at a tactical level. The AE has a strong understanding of media relations and possesses strong written and verbal communication and time management.
CORE RESPONSIBILITIES/DUTIES
MANAGEMENT
- Manage 2-3 accounts or act as key member of large accounts
- Effectively manage account team members, including proper delegation of work • Provide guidance to and be a mentor for junior staff and interns
- Manage multiple projects by anticipating challenges and ensuring adherence to deadlines
MEDIA RELATIONS
- Manage media relations including creating and executing outreach plans, message development, management of events, media training of spokespersons and growth of contact network
- Demonstrate creative thinking when developing pitches for clients and a keen understanding of the media landscape
- Secure consistent and quality placements on a regular basis in top-tier print publications, in online news sources and on broadcast media
- Establish strong relationships with relevant media to generate awareness of client’s products, services, thought leadership or activities
- Develop effective press materials such as pitches, press releases, op-ed articles, or case studies media kits
STRATEGY
- Create and support on development of public relations and communications plans that meet client objectives
CLIENT RELATIONS
- Serve as a day-to-day client liaison and establish successful, productive relationships with client contacts
- Provide client service support including attending meetings, meeting deadlines and troubleshooting issues
- Develop weekly agendas, call recaps and media reports for client accounts SOCIAL MEDIA
- Support on creation and implementation of social media campaigns for clients
ADMINISTRATIVE
- Assist senior team with new business research and development
PROFESSIONAL DEVELOPMENT
- Commit to continuous learning of PR tactics and strategy
PERSONAL HEALTH AND WELLNESS
- Commit to continuous personal health and wellness in order to maintain a level of professionalism and excellence in your work throughout the year
- Avoid burnout by taking breaks and speaking to senior management about stress
BASIC CANDIDATE QUALIFICATIONS
- Bachelor’s degree from an accredited university
- 3 – 4 years’ experience in public relations, communications and/or a related field (nonprofits, advocacy/mission-driven organizations, political campaigning, PR agencies, etc.)
- Proficiency in Microsoft Office (Word, Excel, PowerPoint)
- Excellent verbal and written communications skills
- Experience with Cision and additional PR management tools
- A strategic and tactical understanding of social media and social networking tools (Twitter, Instagram, Facebook, LinkedIn, Snapchat, etc.)